CIES Plan Branding
AIA Hong Kong & Macau
Planning Across Generations

AIA’s CIES plan was positioned for Mainland families exploring long-term life and wealth planning in Hong Kong. The agency developed the brand narrative, visual identity and customer materials, creating a refined proposition centred on different generations and life stages.

Link to project
↠
our Other works
CTF Life Planner Rebrand
The Unit
BlueHK Mobile App
BOCHK Wealth-As-One Branding
Simmons Kai Tak Grand Opening
AIA Alta Wellness Haven Branding